Marketing Priorities for Care Services Operators in 2025
Marketing Priorities for Care Services Operators in 2025
FREE Webinar
Wednesday June 11th, 2025 at 10am AEST
Hosted by Michael Ungerboeck & Jana Mehrtens, leaders of Performance Agency ADMATIC
Over a Decade Servicing Clients like Uniting Care, Anglicare QLD and Achieve Australia
Our Head of Strategy Jana Mehrtens recently wrote of Marketing challenges and opportunities facing the Aged Care sector
In this Webinar we take the opportunity to expand on 4 Key topics
- ✅ Marketing to your target customer journey rather than the customer
- ✅ Reach the true decision maker (the family Carer), in which marketing channels
- ✅ Care providers who differentiate themselves in a competitive and cluttered market
- ✅ Key Strategies to de-clutter the decision maker’s research process
Meet Your Hosts
Michael Ungerboeck and Jana Mehrtens are senior leaders at Performance Agency – ADMATIC, an agency that understands the challenges and opportunities of the Care Sector in 2025.
Michael Ungerboeck and Jana Mehrtens, are senior leaders at Performance Agency – ADMATIC, an agency that understands the challenges and opportunities of the Care Sector in 2025.
For over a decade ADMATICians have led many successful campaigns in Care Services across Uniting Care promoting Independent Living and Early Learning Centre places, for Anglicare QLD promoting Home Care, and NDIS provider Achieve Australia promoting Housing and Care Services.
Michael and Jana have been leading successful agency campaigns for over a decade and know what is needed to collaborate and partner with brands that are serious about achieving their business goals. Aside from Care Sector brands above, Michael and Jana today work with many well respected brands such as Virgin Active, University of Wollongong, BHP, Melbourne Grammar, and Caritas International amongst others.
ADMATIC believes in harnessing data intelligence as a primary focus for marketers in 2025. Measurement and the attribution of success can only be achieved in an increasingly complex marketing landscape by leaning into a unified measurement and insights ecosystem that ultimately drives the most innovative and successful campaigns.
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